South Africa, Nov. 24 -- It's not often that a respected industry strategist turns to a magician to demonstrate how easy it is to influence consumer behaviour, especially at a regional celebration of creativity, but that's just what the digital attendees of Loeries Creative Week 2020 learned from Stuart Walsh, chief strategy officer at WPP's Grey...

Fran Luckin, CCO of Grey Group Africa and recently elected Loeries chairperson, welcomed guests to the virtual edition of Loeries Creative Week 2020 with the words: "Creativity is the superpower that we're going to need to get through this next year at least, whether it's finding a vaccine or whether it's solving our clients' problems in lockdown, creativity is really the thing that we're goi...