Mumbai, Sept. 2 -- IMPPA and FWICE members have voiced concerns over paid media reviews after the Indian Film and Television Producers Council (IFTPC) on Tuesday threatened legal action against influencers engaging in 'acts of extortion' through negative reviews.

IFTPC issued a statement against certain social media influencers who "threaten to launch targeted campaigns designed to deliberately sabotage a project's reception and commercial viability."

IFTPC is "seeking legal opinion to protect producers against extortion by social media influencers"

The statement, shared by IFTPC on X, reads, "The Indian Film and Television Producers Council (IFTPC), the preeminent association representing the interests of over 375 leading film and tel...