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To bring spark back, brands need a MAGA campaign: 'Make Advertising Great Again'

India, April 17 -- Last week, the ongoing debate on traditional advertising and brand-building losing out to social media and performance marketing was reignited by Sudhir Sitapati CEO of Godrej Consu... Read More


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India, April 17 -- The lowdown on advertising, marketing and media consumption trends Published by HT Digital Content Services with permission from HT Mumbai.... Read More


OpenAI shifts focus to business users amid Anthropic pressure

India, April 17 -- The same ChatGPT chatbot that gave OpenAI's chief financial officer Sarah Friar a tilapia recipe for a recent Sunday night dinner at home is also now doing her most mundane tasks at... Read More


SC on voters

New Delhi, April 17 -- The Supreme Court on Thursday held that while participation in elections is vital to a democracy, citizens cannot be compelled to cast their vote, underscoring that awareness, a... Read More


'Israel-Lebanon truce' lifts optimism on Iran

Published by HT Digital Content Services with permission from HT Mumbai.... Read More


ISRAEL-LEBANON

WASHINGTON, April 17 -- US President Donald Trump announced on Thursday that Lebanon and Israel had agreed on a 10-day ceasefire, as optimism grew that the Iran war may be nearing an end. Trump said i... Read More


4 Track 1.5, Track 2 India-Pak meetings held since Op Sindoor

Published by HT Digital Content Services with permission from HT Mumbai.... Read More


'I have to return to my village, start farming'

India, April 16 -- For 42-year-old Ajay Rai, a truck driver from Uttar Pradesh, the road that once promised stability has now led to uncertainty and despair, thanks to the downturn triggered by the We... Read More


'As I can't raise tea prices, so I am eating only daal and rice'

India, April 16 -- Twenty-five-year-old Jayesh Paradhi's tea stall at Pratiksha Nagar, popular among taxi and auto drivers, is struggling to stay afloat. It's a shop he inherited from his father for w... Read More


'We cook what we can't sell'

India, April 16 -- At 65, Sugandha Thakur continues to run her small vegetable stall at Jambhli Naka in Thane, relying on the daily sale of leafy greens to sustain her family of four. "I am selling le... Read More