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Valentine's Day: Brands put spotlight on inclusivity in advertising

New Delhi, Feb. 14 -- Going beyond the cliched flowers and chocolates related ads, a clutch of companies are documenting the changing gender and sexual stereotypes in new-age relationships through the... Read More


Ad spends may grow nearly 11% this year

New Delhi, Feb. 5 -- Advertising expenditure in India is expected to grow 10.7% year-on-year to Rs.91,641 crore in 2020 as growth in digital advertising will offset marginal decline in television adve... Read More


Virat Kohli tops celebrity endorsers list in 2019

New Delhi, Feb. 5 -- Indian cricket team captain Virat Kohli emerged as the top celebrity endorser for the third consecutive year in the 2019 Duff & Phelps celebrity brand valuation report, registerin... Read More


Havas Media India CEO Anita Nayyar quits; Mohit Joshi to be new chief

New Delhi, Feb. 5 -- Anita Nayyar, who is the chief executive officer (CEO) of Havas Media India and Southeast (SEA) Asia, has resigned from the agency to pursue other interests. Nayyar will exit at t... Read More


Ad spends in India to grow 10.7% in 2020, digital to corner 30% share: GroupM

New Delhi, Feb. 5 -- Advertising expenditure in India is expected to grow 10.7% year-on-year to Rs.91,641 crore in 2020, with digital media contributing 30% to the total share - more than that of prin... Read More


Publicis Groupe merges two agencies to create Publicis In-Motion

New Delhi, Feb. 4 -- Publicis Groupe India on Tuesday said it has merged its two existing agencies--Arc Worldwide, Solutions and Ecosys OOH--to create 'Publicis In-Motion'. The new entity will focus o... Read More


Kainaz Karmakar, Harshad Rajadhyaksha, Sukesh Nayak are joint CCO, Ogilvy India

New Delhi, Feb. 3 -- With adman Sonal Dabral moving on from Ogilvy & Mather, the WPP Plc-owned creative agency, on Monday announced the elevation of Kainaz Karmarkar, Harshad Rajadhyaksha and Sukesh N... Read More


Twitter recorded 11 lakh tweets around #UnionBudget2020

New Delhi, Feb. 3 -- Netizens in India as well as elsewhere took to micro blogging platform Twitter to discuss, debate and share news and opinion on the Union Budget for 2020-21 which was presented on... Read More


Adman Sonal Dabral quits Ogilvy

New Delhi, Feb. 3 -- WPP Plc, world's largest communications group, on Monday said that Sonal Dabral, chief creative officer South & South East Asia and vice-chairman of its creative agency Ogilvy Ind... Read More


Budget 2020: Tourism industry cheers FM's Rs.2,500 crore budget boost

New Delhi, Feb. 1 -- India's tourism industry has lauded the proposed Budget allocation of Rs.2,500 crore for the financial year 2020-21. Finance Minister Nirmala Sitharaman on Saturday said improveme... Read More