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MakeMyTrip plans to add 15,000 homestays in next 18 months

New Delhi, Sept. 10 -- With travellers turning conscious about safety protocols and preferring non-conventional stay options over hotels, online travel agent MakeMyTrip is investing in the alternative... Read More


MakeMyTrip plans to add 15,000 homestays in 18 months

New Delhi, Sept. 10 -- With the pandemic forcing tourists to opt for non-conventional lodging options such as homestays to maintain safety protocols, travel portal MakeMyTrip plans to add 15,000 alter... Read More


Rupeek launches ad campaign featuring Manoj Bajpayee, Priyamani

New Delhi, Sept. 9 -- Fintech platform Rupeek has unveiled its first integrated advertising campaign featuring actors Manoj Bajpayee and Priyamani that highlights the struggles faced by people in avai... Read More


Print remains credible media platform for readers, advertisers, say report

NEW DELHI, Sept. 9 -- Print media was among the most credible sources of information for consumers, brands, and marketers during the coronavirus pandemic, as per a study by Havas Media Group India. De... Read More


Travel bookings pick up for Ganesh Chaturthi weekend

New Delhi, Sept. 9 -- Travel demand has picked up for the festive season with consumers booking air, train, and bus tickets for this weekend which has Ganesh Chaturthi on Friday. Online travel agent ... Read More


Online emerges as second largest consumed media after TV in rural India: Report

New Delhi, Sept. 8 -- People in India's villages are watching more YouTube videos and Disney+Hotstar compared with other streaming apps. They are also consuming more music and audio online followed by... Read More


India to have 500 mn online shoppers by 2030, says report

New delhi, Sept. 8 -- As many as 500 million Indians will be shopping online by 2030, up from the current 150 million, as the internet reaches a vast swathe of the country's population, a new report s... Read More


India to have 500 million online shoppers by 2030, says study

NEW DELHI, Sept. 7 -- India's Internet user base is expected to touch 900 million by 2025, up from 622 million now, which will lead to multifold growth in online shopping, as per a joint report by Mob... Read More


Advertisers set to tap IPL to boost festive demand

New Delhi, Sept. 6 -- Advertisers across categories are set to leverage the truncated Indian Premier League (IPL) matches which will resume on 19 September. Falling in the middle of festive season, th... Read More


Taproot Dentsu's Santosh Padhi quits

New Delhi, Sept. 6 -- Santosh Padhi, chief creative officer and co-founder at creative agency Taproot Dentsu has resigned, confirmed a Dentsu spokesperson to Mint. Padhi's next move is not known yet. ... Read More